As envisaged by the Startup India, Stand Up India initiative of Prime Minister Modi, announced in this year’s Independence Day address, the government wants to kick start start-ups by making the rules simpler so that innovators can unlock their entrepreneurial zeal.
Facebook will soon give rural India a big fillip by teaming up with BSNL for setting up 100 Wi-Fi hotspots in villages, at a total cost of Rs.5 crores. This will be on a revenue sharing basis. FB has agreed to buy bandwidth from India for a trial period of 3 years, which could be extended for a further 2 years.
The popular noodle-brand, banned by the Indian government for containing a harmful ingredients in a few samples, is set to make a comeback. Will it retain the brand loyalty and popularity it once enjoyed or will struggle to find it feet again in the unrelenting and competitive Indian market?
With several online customers facing such bad experiences in terms of pricing discrepancies, non-availability of desired products, or even receiving sub-standard or fake products, online marketers are now pulling up their socks to ensure customer satisfaction on one hand, and prevent fraud on the other. And one of the approaches taken by many ecommerce platforms, including biggies Flipkart and Amazon is introduction of the Mystery Shopper.