You walk into a store and look for a packaged bottle of water. There are two shelves of these, one displaying bottles with a plain white label that reads just “water”, and another with bottles that are wrapped in a well-designed and attractive blue plastic jacket that has a bold lettering reading AquaDel. There is a tagline under it as well that says “finest you can get in a bottle”. The price difference between these…

First impressions are so sticky in our minds, that even if we have later experiences that conflict with those initial moments, our brains designate them as exceptions rather than change our opinion, according to the authors of a study published in 2016. For this reason, it is imperative that companies make the most of every opportunity to make a good first impression. This includes keeping company premises in good shape as well as cultivating a culture of…

How do you feel when you see somebody bragging, in order to promote themselves at work? For many of us, words like “big head, ego monster, bragger and blowhard” come to mind. However, here’s the reality, so take a deep breath: Promoting yourself is a necessary part of your career path, and should be embraced not rejected. If you don’t speak out, you may never get noticed On closer inspection, it should look obvious; the…

  India will welcome Asus’ latest smartphone, the Asus Zenfone 5Z on July 4th, 2018. The handset was first introduced at MWC 2018 in Barcelona. We still don’t know how much the device will be priced, but it is expected to range between Rs 35,000 and Rs 40,000.  Here are some reasons for expecting the flagship. Design and Display Zenfone 5Z offers a sleek design with its entire body made of glass. The handset measures…

Your career is going down, and your health is getting affected, you are having problems in your family and relationships, and you are doing nothing about it except feeling guilty for not fulfilling your responsibilities and sulking, and nothing is changed in fact the situation gets out of control and worse with time. You feel inactive, dull, and lifeless and seek solace in things like social networking sites like Facebook and watching T.V or hanging…

When the Reserve Bank of India (RBI) banned financial institutions from dealing in cryptocurrencies on April 5, 2018, aspiring investors could be forgiven for feeling slightly deflated. With bitcoin’s 2017 surge giving the entrepreneurial world a reason to explore non-fiat currency markets, even the inexperienced were itching the jump aboard the bandwagon. However, with the legal battle pouring cold water on many novice’s aspirations, financial trading in India may once again feel like a venture for the…

We’ve all been there — mistakenly deleted an important file that we’d worked for hours on. It can be one of the most frustrating experiences while using a computer, and is one that seemingly has no solution. Technology has come a long way, from old MS-DOS computers to the face-recognizing iPhone X, but deleting a important file still evokes the same horror it’s done for decades.  But there are now ways to restore deleted files that you’ve…

One of the biggest buzzwords right now in business is optimisation. As business owners, we aim to streamline everything we do to ensure we can get the most productivity out of every day. No matter whether you’re head of a blue-chip branch or simply the singular driving start behind an innovative new start-up, optimisation is everything. Usually, we do all the standard procedures expected in a business, such as implementing procedures to speed up workflow, downloading…

According to CareerBuilder, managers involved in company hiring processes receive, on average, 75 resumes for each position they post. As you might imagine, the sheer volume of documents that pass their desks means they cannot spend time going through each one in detail. One study suggests that these managers spend approximately six seconds deciding whether a candidate is a good fit for them. If you don’t want to be dropped after those first few seconds,…

 When it comes to subtle communication cues, perhaps nothing speaks louder than your posture. The importance of your posture can’t be overstated- apart from having a direct impact on your health, it also conveys to other people a lot about your internal state. A  slouched posture makes us appear vulnerable and discouraged, while an upright posture conveys confidence and trustworthiness. At your workplace, how you are perceived has a huge impact on your career. Health…