It was an ordinary Facebook page, created hopefully like the many thousand others that are created each day on the world’s biggest social network. It didn’t exactly aim to change the world. Its aims were relatively modest – it aimed to provide news updates in 60 words or less.
Three years later, that Facebook page has metamorphosed into a Rs. 600 crore company.
We always knew that technology was bringing the world together, and now the good folks at Facebook have math to back that up. In a study that the company described as a “monumental task”, Facebook has concluded that the degrees of separation between humans is around 3.57, as opposed to the 6 that has been codified in the popular pharse.
Babajob has come up with an About Us ad that is, quite simply, unlike any startup video we’ve seen before .
Inspiring story of a failed up startup in India and the invaluable learnings from it, as shared by the co-founder, who left a job at Google to start up.
Someone has created a page for Sundar Pichai, the new CEO of Google, on Facebook, impostering to be him. While the real Sundar Pichai is busy changing the world, providing free wifi, or generally minding his 550billion valued company, the fake Sundar Pichai is dispensing world wisdom on this page with 66,000 fans. The page surprisingly includes hundreds of Googlers themselves..
21 year old Indian girl Payal Lal had an opportunity to intern at an Israeli startup Erated based in Tel Aviv. She recounts her experience at the startup and life in Tel Aviv and draws insights for Indian startups to learn from.
Recently, co-founder and CEO of the call-identification app Truecaller received an email, purportedly from a recruiter at Google. The email included sending a feeler out to the Swedish technepreneur about a job opening at Google, and wanted to gauge his interest for the same.
You can either post a normal “Looking for a graphic designer for a creative and exciting startup” or you can show it. When job hiring campaigns are so good in themselves they serve more as marketing campaigns for the hiring company, other than getting the right candidates for the opening, it’s only a good thing.
Here’s some of the most creative, saucy and plain clever ads by Indian startups and ad agencies of late.
Derrick Lin was an art director at an Ad agency in the States. When the agency had to downsize and he lost his job, he decided to take a break from a job, and travel, connect with his family. And to deal with it all, turned to what he did. Illustrative story telling with mini figures.
The package delivery was wholly unremarkable, much like the thousands that take place everyday across India. Except that it wasn’t the typical e-commerce delivery. For one, I’d mailed the package to myself. And secondly, I’d just scammed Quikr and Paytm of 2,000 rupees.