Some Of The Most Interesting Outdoor Advertising Hacks Done By Indian Startups

Some Of The Most Interesting Outdoor Advertising Hacks Done By Indian Startups

While advertising through billboards, hoardings and usually any offline methods is considerably more expensive ( read: up to a million bucks for a months’ spot on a prime location billboard) than online advertising, flush with VC funding, most of the hot startups wouldn’t mind shelling out the dough to stand out from the clutter. And just as well. It makes perfect sense to not only capture the ready online audience, but also onboard and engage a potentially huge and captive offline audience on your platform.

Government Cracks The Whip On Shuttle Services Across India

Government Cracks The Whip On Shuttle Services Across India

On-demand shuttle services had been seen by many as a way to ease India’s growing traffic and pollution problems. By operating on popular routes at peak hours, these services took cars off roads and also provided consumers a cheaper alternative to cab hailing companies. Over the last year, several startups emerged in the area, including ZipGo, RBus, and Shuttl, while cab hailing giant Ola had also thrown its hat into the ring, launching Ola Shuttle.

Ola, Didi Kuaidi, Lyft and GrabTaxi Form Grand Alliance Against Uber

Ola, Didi Kuaidi, Lyft and GrabTaxi Form Grand Alliance Against Uber

It used to be lots of Davids against a Goliath, but now the Davids have all decided to gang up. Ride sharing apps Ola, Didi Kuaidi, Lyft and GrabTaxi have formed a grand partnership to take on their biggest rival Uber. Under this move, the four companies will allow users to book cabs from each other’s apps in all the regions where they operate. Uber has a global presence, but these four companies are big…

Indian Startups Pitch In To Help With Chennai Floods

Indian Startups Pitch In To Help With Chennai Floods

Chennai has been hit by record levels of rainfall over the last few days. The rains have left thousands of people stranded, shut down offices and businesses, and 188 lives have been lost. But amidst the gloom, there’s some hope. Indian startups are going out of their way to help Chennai’s stricken populance in any way they can. Here are some Indian startups that have pitched in to help with the Chennai floods.

Ola Leads The Cab Race With Fresh Funding Of $500 Million

Ola Leads The Cab Race With Fresh Funding Of $500 Million

Ola, India’s largest cab aggregator in stiff competition with Uber of USA adds another feather to its financial cap by raising $500 million (Rs 3,300 crore) in its latest round of funding. The deal has propelled Ola ahead of Uber in the cab-hailing startups race. This also takes Ola, which very recently got into the grocery business, to a valuation high of $5 billion.

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