Reliance Forays Into Online Fashion; Launches AJIO

Reliance Industries has launched its online fashion portal Ajio. This is Reliance’s first online- first venture in the fashion space. The company has said in a press conference that it will offer the largest collection of private labels for women online. The portal will offer national and international brands, and some ethnic fusion wear will be available exclusively on the portal.

Cookaroo, A Food Startup That’s Thriving Amidst Troubled Food Startups

Food startups have been in the news for all the wrong reasons these days, but Cookaroo is not your average food startup. Cookaroo aims to create value by bringing trusted restaurants and customers together, with its ready to eat, affordable and everyday meals. So whether it’s simple dal-chawal or a butter chicken meal, Cookaroo serves those for whom the everyday meal is a challenge. We met with the co-founders of this Bangalore based food startup to know what makes it tick.