After Her Silver, PV Sindhu Has Become Every Company’s Unofficial Brand Ambassador

PV Sindhu, India’s only badminton player to bring home a Silver medal from the Olympics created history yesterday. And while the whole nation poured praise and wishes on her, it’s the Indian brands that have found an ideal marketing peg in her.
While some companies have put out well-timed and strategised creatives to wish her for the stellar show on their social media, some brands are going out of their way to salute Sindhu’s performance with a couple of offers thrown in for their (the brand’s fans.)