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Category: Stories

Snapdeal Spent $2 Billion Trying To Be Flipkart, Now They’re Spending $500 Million To Be Us: Shopclues

September 14, 2017September 15, 2017 OfficeChai Team

It’s not only Snapdeal’s investors and employees who are skeptical of its turnaround plan — it’s now getting trolled by its competitors too. ShopClues…

Facebook Really, Really Wants You To Use Messenger To Talk To Businesses

September 12, 2017 OfficeChai Team

Facebook now isn’t even being subtle about its intentions to turn Messenger into a tool to let people communicate with businesses. A new…

Amazon’s Controversial One-Click Patent Expires Today: This Is How It Changed E-commerce

September 12, 2017September 12, 2017 OfficeChai Team

USPTO 5960411 might seem like an innocuous set of letters, but for twenty long years, they held the key to one of the most…

Apple Has A Social Media Strategy That’s Completely Strange, Yet Makes Perfect Sense

September 11, 2017September 11, 2017 OfficeChai Team

In the age of social media, when brands are furiously trying to create content, promote it, and then breathlessly check for likes and…

Uber’s App In India Now Has A Mini-Magazine With Articles And Advertisements

September 10, 2017September 10, 2017 OfficeChai Team

Uber’s thus far been looking to own the mobility space in India — it started with car taxis, moved on to bike taxis,…

SpaceX Engineers Share Expertise With Tesla Engineers, Shave 8 Hours Off Production Time

September 8, 2017 OfficeChai Team

Elon Musk has it harder than most entrepreneurs. Most people run one company, Musk runs five — SpaceX, Tesla, Neuralink, Boring Company and…

Corporate Employees Are Pedigree Dogs, Entrepreneurs Are Mongrels: Mindtree’s Subroto Bagchi

September 7, 2017 OfficeChai Team

Much has been written about why people leave their cushy corporate jobs to start up. For some, it’s a burning desire to solve…

Paytm Promises Cashbacks With Hide And Seek Biscuits, But Leaves Users Frustrated

September 6, 2017September 6, 2017 OfficeChai Team

Even the most creative marketing plans can go often go awry. Paytm has been running an offer that promises cashbacks when users buy confectionery…

Founded In 1997, BharatMatrimony Will IPO Next Week: This Is Its Incredible Story

September 6, 2017September 6, 2017 OfficeChai Team

In 1997, a young Indian engineer was working on a unique hobby project. It was unique because it ran on the internet, a…

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