We trawled the social media activity of some of the most active brands on social media, and picked up the choicest of examples of times when customers had no chill, and used a brand’s well-meaning campaigns as a customer complaint redressal forum.
Things are getting pretty serious at the troubled internet company, Yahoo Inc. If CEO Marissa Mayer’s comment “You’re not getting fired this week — feel better now?” is not an ominous sign of the impending gloom at the once an internet and media giant, very little else is.
The consumer of the digital age is empowered with a voice that finds its way on various channels of social media. One bad experience, and the beleaguered customers get on a personal vendetta to vent out at the brand. While the customer plight is understandable, and brands should make all efforts to provide a seamless, smooth customer experience, the truth is stuff does go wrong, people make mistakes and every once in a while the customer may not have the perfect experience he signed up for. However, as much as the business owes the customer, the customer too has certain responsibilities. Here are a few ways we can do better at our roles at consumers, and instead of trying to resort to aggression or rudeness, help both the company and themselves enjoy a mutually respectful, healthy and complaints- free relationship.
India is in the middle of a taxi startups wave. What companies like Ola and Uber started, has evolved and gone through phases. After the local Kaali Peeli cab union in Mumbai announced launching their own cab app 9211, in a progressive move, Mumbai roads will soon see a radio cab service exclusively by the LGBT community. City-based community organisation Humsafar Trust, along with Wings Travels, launched the initiative Wednesday.
Sometimes work can be really hectic and frustrating and as grownups, we are expected to be cool about it and keep the whining to ourselves. Derrick works in advertising and his workday is often very chaotic and unpredictable. While trying not to let the stress get him, he decided to turn the mundane and often annoying little moments in his agency life into inspirations for something whimsical and magical with this fantastic art.
Website domain and hosting provider giant GoDaddy has now launched Personal Domains, a feature for small businesses and individuals to strengthen their digital assets.
The name for your company, product or the brand is probably going to be one of the most important decisions you’ll make in the process of starting a company, only second to the business itself. It will be the name you would mentally verbalise a 100 times a day and hope for it to become a household name in due time. So what are the factors one should keep before naming their company? We asked a few startup founders and did our research and found the following patterns:
In a bizarre move, the state of Karnataka has enforced a luxury tax on Intensive Care Units (ICUs), at hospitals. The tax would be levied at 8% per bed priced above Rs. 1000.
While the founder Deep Kalra was in spotlight at the startup India event, the Nasdaq-listed travel company MakeMytrip had a run-in with the tax authorities of India. According to the Directorate General of Central Excise Intelligence (DGCEI), MakeMytrip has failed to deposit all of the service tax the online travel aggregator has collected from the public. An executive from the company was taken into police custody for the same and later released on bail.