When you’re a tiny startup, most people would advise you to not enter a market which has a large player with a virtual monopoly. But xx and yy deicide to do just that. They’d met at a party, and conversation turned towards how expensive razor blades were. Soon after, they’d come up with a company that sold razor blades at an amazing price point of $1/month. But they had one problem in their way. Gillette.
Today, Rahul Yadav is the hotshot young CEO of a 1500 crore corporation. He’s done Reddit AMAs, the media can’t stop talking about him, and he has a legion of fans that follow his every move. But less than 3 years ago, he was just another entrepreneur struggling to promote his business.
Rahul Yadav’s twitter, which hasn’t been used in 2 years, offers a fascinating glimpse into the early struggles of his company.
Greenroom works by allowing talent – anything from actors, models, musicians, the like – to create profiles on the site. It also allows content producers to post their talent requirements. The job details are then sent to relevant people, who can apply to the ones they are interested in. This lets the content producers access their contact details and take the conversation further.