ecommerce Archives - OfficeChai

Patanjali To Launch Ecommerce Marketplace ‘OrderMe’ To Sell Only Made-In-India, Swadeshi Products

May 16, 2020May 16, 2020 OfficeChai Team

The one company that stands for all things Made-In-India and prides itself on being a custodian of Swadeshi versions of every consumer product has been quick on its feet. Patanjali Ayurveda, the FMCG giant established by Baba Ramdev has announced the launch of an ecommerce platform called “OrderMe” and that it will go live within the next 15 days. The platform will sell, other than Patanjali’s own products, made-in-India and Swadeshi products made by others. Other than products, the platform will also offer 24/7 consultations with its inhouse doctors and Ayurvedic experts.

Beyond The Toilet Paper: How America Shopped During Covid-19 And Its Various Stages

April 28, 2020January 17, 2022 Monica Bansal

Watching the ‘orders’ page of our online store became an exercise in studying the American psyche. Over the last few weeks, I’ve seen with part delight, and part discomfort, capitalism play out in the face of a fast-escalating health crisis in the most powerful country on earth.

New Govt. Regulations To Prevent Discounts In E-Retail

March 30, 2016March 30, 2016 Bart Eshwar

The Indian consumer has grown accustomed to discounts offered by online retailers, a new government ruling says that discounts are essentially not allowed in e-retail.

Twitter Users Being Paid To Show Enthusiasm For Infibeam IPO, Reports Suggest

March 22, 2016March 22, 2016 Bart Eshwar

An ugly controversy has put a dampener on Infibeam’s IPO on the very first day. Factor Daily has reported that a large section of twitter users were being paid to show their enthusiasm for the event.

Infibeam’s Historic IPO Subscribed 21% On Day 1

March 22, 2016March 22, 2016 Bart Eshwar

Infibeam’s IPO, the first ever by an Indian e-commerce company, has got off to a sedate start. Day 1 of the IPO, which will run from 21st to 23rd March, saw 21% of shares on offer being snapped up by investors. Infibeam is trying to raise Rs. 450 crore and dilute 20% of its equity through this stock sale.

Flipkart Founders Hotly Deny Reports Of Sale Talks With Amazon

March 16, 2016March 16, 2016 Bart Eshwar

Sachin Bansal is a soft-spoken man. His words are usually measured, and his tone is usually conciliatory. But when Economic Times published reports claiming Flipkart might’ve been in sale talks with Amazon, the Flipkart cofounder was in no mood to play the nice guy. Tweeting right back at ET, he came up with this zinger.

Infibeam Becomes First Indian E-Commerce Firm To Go Public; Will IPO On March 21

March 15, 2016March 15, 2016 Bart Eshwar

While biggies like Flipkart and Snapdeal are figuring out where their next round of funding is coming from and looking at the very real possibility of down rounds, a relatively unknown player is the space is all set to get money from public markets. Infibeam, founded in 2007 by Cornell and MIT Sloan alumnus Vishal Mehta, is all set to IPO on 21st March from which it hopes to raise Rs. 450 crore.

Myntra Plans US Entry As Losses Mount

February 1, 2016 Bart Eshwar

Myntra, having suffered a fourfold increase in its losses this year in India, is now looking at other lands. It has set up a subsidiary, Myntra Inc, which will help its entry into American markets.

Snapdeal’s Top Management Reads Out Hate Tweets From Customers

January 31, 2016January 31, 2016 Bart Eshwar

In a bold marketing move, Snapdeal decided to do what Jimmy Kimmel had done very successfully with American celebrities. The company got its top management, including founders Kunal Bahl and Rohit Bansal and Chief Product Officer Anand Chandrasekaran to read out some of the most brutal feedback the company has received on social media.