Top Brands Are Dropping A, B & O From Their Names For This Cause

Top Brands Are Dropping A, B & O From Their Names For This Cause

Timely blood donation and matching blood groups can be the difference between life and death during times of emergencies and distress and this campaign seeks to evoke the people around the world to acknowledge the issue and do their bit.
NHS Blood and Transplant and London-based PR agency Engine Group have launched the #MissingType campaign, in which the three letters that signify blood types are disappearing from familiar landmarks and brands. The campaign, which kicked off last year in UK last year has now taken off around the world including in the US, Australia, Dublin and Canada.

Indian Brands That Have Brought Indian Products To India & Beyond

Indian Brands That Have Brought Indian Products To India & Beyond

Long before the chants of #MakeInIndia were popularized by prime minister Narendra Modi, Indian companies produced products that were truly Indian. Be it the ubiquitous Rikshaw that has come to symbolise the country, or Indian fabrics namkeens that can be bought in a supermarket in France, these companies have given us products that define India, and have sustained the test of the times. On India’s 70th Independence day, we highlight 13 Indian brands that are proudly made in India, for India, and beyond.

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