Some Of The Most Interesting Outdoor Advertising Hacks Done By Indian Startups

While advertising through billboards, hoardings and usually any offline methods is considerably more expensive ( read: up to a million bucks for a months’ spot on a prime location billboard) than online advertising, flush with VC funding, most of the hot startups wouldn’t mind shelling out the dough to stand out from the clutter. And just as well. It makes perfect sense to not only capture the ready online audience, but also onboard and engage a potentially huge and captive offline audience on your platform.

US Work VISA Fees Shoots Up, Indian Companies Like Infosys, TCS Will Feel The Pinch

Every year thousands of Indians move to the USA for greener pastures. Amongst the topmost of all the US immigrants from India are engineers and software developers from TCS and Infosys, two of the biggest IT services providers. The numbers are so huge, that almost 50-70% of the work permits by the US embassy are given out to Indians. However, in a major revision this year, the embassy has doubled the fees of the H1B (work permit) and L1 (resident) from $2000 to $4000. Infosys and TCS will hit feel the pinch.