You can either post a normal “Looking for a graphic designer for a creative and exciting startup” or you can show it. When job hiring campaigns are so good in themselves they serve more as marketing campaigns for the hiring company, other than getting the right candidates for the opening, it’s only a good thing.
Here’s some of the most creative, saucy and plain clever ads by Indian startups and ad agencies of late.
In a bold marketing move, Snapdeal decided to do what Jimmy Kimmel had done very successfully with American celebrities. The company got its top management, including founders Kunal Bahl and Rohit Bansal and Chief Product Officer Anand Chandrasekaran to read out some of the most brutal feedback the company has received on social media.
he agency Interface communications, part of the FCB Ulka group pulled out at no stops to welcome its newly appointed group MD and CEO with a Bollywood song number. The employees dressed up in Indian “baraatis” (dancers at a wedding) garb and broke out in a synchronised dance gig on the office floor.
Bangalore based on-demand shuttle service ZipGo has had a stormy relationship with Bangalore’s RTO. Late last year, the transport authority had raided ZipGo’s offices claiming that its services were illegal. ZipGo had gone off the roads, only to make a quiet return a few days later. This time ZipGo’s in trouble again, and its founders are appealing for help.