How Brand Architecture Helps You Lay the Groundwork for Your Brand’s Success
Brand architecture allows the business to achieve leverage, clarity and synergy by optimizing certain hierarchy linkages that help identify systems in a portfolio….
How This Chinese E-Commerce Startup Hacked Social Sharing To Reach A Valuation Of $32 Billion In 3 Years
E-commerce as a startup vertical was thought to be long saturated — not only are several multi-billion-dollar giants already in the fray, they make razor-thin…
Reliance Jio Profitable For Third Straight Quarter, Posts Profit Of Rs. 612 Crore
There seems to be no stopping the Jio juggernaut. Reliance Jio has reported a net profit for the third straight quarter. For the…
Paytm Has Bought A 10-Acre Plot For New Mega Campus In Noida
Even as Patym spreads its wings abroad — it’s started operations in Canada, and is helping Softbank launch a payments system in Japan…
Airtel’s Quarterly Profit Plummets 73% As Jio Continues Pricing War
The tremors of Jio’s entry into the telecom space in 2016 are still being felt across the industry. Airtel’s profit has dropped 73%…
5 Amazing Examples of Corporate Living Green Walls
Living green walls have become an important part of modern interior designing. Many corporations have embraced the idea of establishing an interior living…
How To Choose A Startup Name That Reduces Marketing Friction
Startup journeys are hard — they involve creating a product that users want, finding willing VCs, managing hundreds of employees, and outmaneuvering many…
These Are The Three Questions Amazon Asks During Its Hiring Meetings While Evaluating Job Candidates
Amazon is currently the second most valuable company in the world, and employs 5,50,000 employees across the planet. But just over twenty years…
Reliance Is Planning To Start A Production House To Create Short Films And Serials For Jio Subscribers
When it comes to thinking big, no one quite does it like Reliance. After amassing 215 million subscribers on Jio, and announcing the…