The consumer of the digital age is empowered with a voice that finds its way on various channels of social media. One bad experience, and the beleaguered customers get on a personal vendetta to vent out at the brand. While the customer plight is understandable, and brands should make all efforts to provide a seamless, smooth customer experience, the truth is stuff does go wrong, people make mistakes and every once in a while the customer may not have the perfect experience he signed up for. However, as much as the business owes the customer, the customer too has certain responsibilities. Here are a few ways we can do better at our roles at consumers, and instead of trying to resort to aggression or rudeness, help both the company and themselves enjoy a mutually respectful, healthy and complaints- free relationship.
For the thousands that mill around Mumbai Central waiting for their trains every day, there’s now a new distraction. Google’s much-anticipated Wifi service for Indian stations launches tomorrow at the station. Waiting commuters will now be able to access high-speed Google powered Wifi at the station premises.
India is in the middle of a taxi startups wave. What companies like Ola and Uber started, has evolved and gone through phases. After the local Kaali Peeli cab union in Mumbai announced launching their own cab app 9211, in a progressive move, Mumbai roads will soon see a radio cab service exclusively by the LGBT community. City-based community organisation Humsafar Trust, along with Wings Travels, launched the initiative Wednesday.
Sometimes work can be really hectic and frustrating and as grownups, we are expected to be cool about it and keep the whining to ourselves. Derrick works in advertising and his workday is often very chaotic and unpredictable. While trying not to let the stress get him, he decided to turn the mundane and often annoying little moments in his agency life into inspirations for something whimsical and magical with this fantastic art.
Baby and maternity products retailer, FirstCry.com, which is owned by Brainbees Solutions Pvt Ltd., has received funding of undisclosed amount from eminent industrialist Ratan Tata. Tata has already invested in over a score of companies including Snapdeal, Paytm, Ola and CarDekho in his personal capacity.